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When it comes to business development, I have observed over the years that there are certain commitments and action steps that absolutely produce results. In fact, they work every time for everyone. The secret lies in asking yourself the right questions, writing down your answers and following through with your commitments. (There is no substitute for written goals. Period.)

With all this in mind, I have put together a one-page business development planner to help you short cut your goal setting and jump start your results. (See below for how to get a copy of my 2011 Jump Start Business Development Plan For Professionals.)

Here is an excerpt to get you started on a profitable New Year. One important note—do these exercises now! (Stuck? A coach or a partner to help you think through your plan may help.) 

Answer the following:

My three primary target clients for this year are:

1. _____________________________________ 

2. _____________________________________

3. _____________________________________

Fill in the following information for each of your three primary targets:

I will meet with this client/prospect on or before _____________________ (date) for the purpose of __________________________________________________.

I will do research on this client by ________________________________ (date).

The three most important needs of this person are:

1. ___________________________________________________________________

2. ___________________________________________________________________

3. ___________________________________________________________________

I will ask the following questions of this person during my meeting:

1. ___________________________________________________________________

2. ___________________________________________________________________

3. ___________________________________________________________________

Check next week’s blog posting for another excerpt from the plan.

Get the complete FREE planner by emailing me at rhensley@raisingthebar.com with Jump Start in the subject line.

Got Goals?

Do you know who you want to target for more business in 2011?

Do you know why those targets might need what you can do?

Do you have a plan to develop those relationships?

Until next time,

Robin